During London Fashion Week, takes place The International Showcase For Fashion Innovation, a.k.a. The Fashion Scout, a platform renowned for championing creative design talent, as it has scouted and presented a whole generation of designers, including Peter Pilotto, Felder Felder, David Koma, Eudon Choi and so on and has also provided unrivaled platforms for carefully selected international designers and collective showcase from all over the world.
So, when I received a call from designer, Melissa Diamantidi , who was selected (!!) to showcase her SS13 collection at the Freemason’s Hall in Covent Garden, to assist in the preparations of the show, the answer was a straight yeeeeeees!
We set up the place and gift bags, greet and guide fashionistas to their seats, helped backstage dress up the models and then stood by the press (an inside privilege, I guess) and let this 10 minutes-fashion-nirvana take me away..
C’ mon, let’s get fashion-high together.
*watch it in full screen mode or you can watch the whole show here
How do you feel now??